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PTO Today Magazine


The #1 Resource for School Parent Group Leaders.

The award-winning PTO Today magazine is full of the tools, advice, insight and resources that parent group leaders refer to week after week, month after month. No other parent publication reaches all 83,000+ K-8 schools and has our solid connection to PTO and PTA leaders nationwide.
Contact Us 2017-2018 Editorial Calendar and Rate Card

Reach loyal, enthusiastic and active leaders – six times per year.

PTO Today magazine reaches more PTO and PTA leaders than any other industry publication. Increase your exposure with this active audience with a prominent display ad or placement in our cost-effective Marketplace section in any of our six issues.

In a recent online survey of 1,500 parent group leaders:

86%of respondents use PTO Today magazine to get information about companies that provide products or services to PTO and PTA parent groups.
81%of respondents visited a company website or contacted a company directly after learning about them through PTO Today magazine.
94%of respondents are very familiar or somewhat familiar with PTO Today magazine.

Contact Us for full survey report

  •  Reading the articles and the advertisements in PTO Today magazine has taken a failing PTO and made it a profitable one. I look forward to each issue for new ideas to help our PTO grow. 

    Laura Newby, PTO President
    New Windsor School - New Windsor, NY

  •  PTO Today magazine has been my go-to source for vendors and programs. I keep old issues as reference as well. 

    Mari Kouda, Past PTA Vice President
    Loma Elementary School, Spring Valley, CA

  •  It's a wonderful resource that we use often. We have received many great ideas and have contracted with many vendors after seeing them in PTO Today magazine. 

    Lynda Aucompaugh, Fundraising and Project Playground Chair
    Coxsackie Elementary Schools - Coxsackie, NY

Topical, relevant and well‑read.

We publish six times per school year, including our popular Back‑To‑School (Aug & Sept.) and highly anticipated Fundraising (March) issues.

Download Editorial Calendar and Rate Card

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PTO Today Magazine Mechanical Specifications (PDF)

Our best advice on how to put your company in front of PTOs and PTAs in the most effective and cost-efficient way.

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Questions?

For more information, or to discuss how we can design a custom plan for your business, contact John Williams, National Sales Director, PTO Today.

(800) 644‑3561 ext. 201

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