Our friends at cMarket.com got some great ink in today's Boston Globe.  Of course, the writer didn't call us for our expert take on the PTO and PTA fundraising world, but that's OK. :-)

The article does make an interesting case for how adding online can increase profits for a traditional school auction.  I'm a huge fan of the social and community-building aspects of the in-person auction events, but I've heard from several groups recently who saw nice value in adding the online piece to off-line model. Worth a look?