We've always said that if announcing: "Meeting next Tuesday at 7PM" is your main involvement-building strategy, then you're in trouble. These guys clearly get that.
Growing Involvement -- YouTube-style
Here's a new twist (and I bet it will be the first of many of these). Talented volunteer puts together a video selling the importance of volunteering at school. Professional editing and a soundtrack make it really slick. Love it! I feel like I'm watching Oprah.
We've always said that if announcing: "Meeting next Tuesday at 7PM" is your main involvement-building strategy, then you're in trouble. These guys clearly get that.
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