Want to make a really good impression next fall? You've got to sign up your PTO or PTA to participate in our back-to-school program.

We've been doing this for four years now, and it's really our simplest and perhaps our most effective service for parent groups. You get a very cool magazine to give out to parents (all about making it a great school year for their family), plus involvement posters for back-to-school night and tips on making more connections with parents, and even the chance to get free samples for your parents to kick off the year.

You can check out some sample pages and content from the magazine for a closer look.

There is a catch -- we've had to turn away some schools in each of the past three years, so you have to sign up early. This program is limited to just 5,000 schools and parent groups. Again, the info and registration pages are at ptotoday.com/back2school.

I find that serving parents in this way at the start of the year is a great way to make a positive first impression, help them with some of the very real parenting challenges that come with a new school year, and help change the reputation you may have as "just a fundraising group."

If you have any questions at all on this program (or any others), please don't hesitate to email or call us. Hope it's a big help for you.