Involvement Best Practice
501(c)(3) Basics for School Parent Groups

DEI Guide for Parent Involvement

More inclusion leads to more involvement! This guide will give your group a framework to make DEI efforts an everyday part of running your group.

PTO Today University

Parent Involvement 101

Our new series of virtual educational sessions is kicking off on Sept. 29 with Parent Involvement 101! We’ll share expert advice and best practices during this free 1-hour session. Graduates will receive a certificate, downloadable guide, and free T-shirt*. Save your seat!

PTO Today Article

Spread the Word: Parent Involvement Matters

A two-minute video summary of the ways your involvement at school can make a difference.


Make the Case for Parent Involvement

When parents participate in the educational process, kids do better in school. Here’s how to tell parents what they need to know.

File Exchange

PTA President Word Cloud Poster

Patience, delegation, eloquence—these are some of qualities in a PTA president deemed most important by our social media community.

PTO Today Article

National Winner: Healthy Habits for a Lifetime

The 2013 National Parent Group of the year inspired students to take part in an impressive yearlong fitness initiative while also carrying out a wide array of programs.

File Exchange

PTSA President Word Cloud Poster

Download this word cloud poster to hang, frame, or give as a token of appreciation for the humor, backbone, creativity, and other great qualities of your PTSA's leader.

PTO Today Article

How To Fix Volunteer Recruitment Roadblocks

The most common challenges to engaging new parents are actually fairly easy to fix.


Secrets That Build Parent Involvement

Savvy tips and tricks to get parents more interested in volunteering, and get more out of them when they do.

PTO Today Article

Involvement Step by Step

Getting new parents to participate means finding out where they are on the involvement ladder, then creating opportunities that match.


25 Ways To Entice New Volunteers

Tips to bring volunteers in, keep them happy, and avoid the pitfalls that will keep them from coming back.


13 Keys to Strong Involvement

A step-by-step guide for PTO and PTA leaders who want to reach out and engage more parents.

PTO Today Article

Basic Marketing That Builds Involvement

There's a simple reason why some parents haven't gotten involved: They don't know what your PTO is or what it does. Change that by communicating the right way.